Happy Gourmet Branding
Happy Gourmet specializes in delivering gourmet meals to a busy life. First, the background of this branding story starts with a personal gourmet chef and an idea for a good, solid, fun brand name. In the Chef's words, Happy Gourmet's mission is inspired by the tagline “Eat Well. Enjoy Life." The result is a logo design that implies food, happiness, and personality. The graphics have a hand drawn feel in order to help portray the idea of homemade meals prepared individually.