Marks & Characters

The Collection

Some work lives inside case studies. Some of it lives here — in the margins, in the explorations, in the late-night "what if I tried this" sessions that sometimes turn into client work and sometimes just turn into something worth keeping.

Marks & Characters is a running collection of brand marks, illustrated characters, badges, logomarks, and graphic elements drawn from both client projects and personal exploration. It's the most honest view of how this studio thinks — not a curated highlight reel, but the actual vocabulary of a practice built around the idea that illustration and brand identity are the same conversation.

How It Gets Made

Every mark in this collection started with a question: what does this brand feel like if you could draw it? Sometimes that question came from a client brief. Sometimes it came from a name that wouldn't leave, a character that needed to exist, a badge shape that was begging to be filled.

The styles range from tight minimal linework to loose character illustration, from vintage badge systems to single-color logomarks with just enough personality to make you look twice. What connects them is a consistent point of view — that a brand mark should feel like it means something, that a character should feel like it belongs somewhere specific, and that the best illustration work looks inevitable rather than designed.

What You're Looking At

A mermaid. A panther. A dancing dog. A bee hive. A fountain. A seahorse. A haunted Victorian. A horse that rides together wild and free. Brands that exist and brands that don't — yet. Clients who trusted the process and explorations that trusted nothing but instinct.

This is the work between the work. And sometimes it's the best work of all.