Brand identity that goes beyond the logo — from architecture and systems to color, type, and every detail in between.

Building a visual system that holds — across packaging, signage, digital, and print — and still feels like the same brand at any size or context. From brand architecture and logo systems to color, type, iconography, and pattern — I design identities that are built to scale, not just built to impress in a presentation.

Atara Bella Skin Care + Beauty — Brand Identity

Logo Design · Visual Brand Identity · Packaging Design

The Fork & Spoon — Brand Identity

Logo Design · Illustration · Brand System

The Everywhereist — Travel Blog Brand Identity & UX/UI Design

Brand Identity · UX/UI Design · Illustration · Icon Design · Brand System

The Dive Bar — Brand Identity for a St. Thomas Marina Bar

Logo Design · Brand Identity · Brand Board & Style Guide

 

We Heart Parties — Community Platform Brand Identity

Logo Design · Creative Direction · Brand Identity · UX/UI Design · Web Design

Telluscope Innovation Services — Brand Identity

Logo Design · Brand Identity · Brand Guidelines

Happy Gourmet — Brand Identity

Higher Education • UX/UI Design • Research Tools

Crafted — Brand Identity & Website Design

Logo Design · Brand Identity · Responsive Website Design · Business Card Design

 

Wee Bit Lucky — Personal Brand Identity & Illustration Design

Logo Design · Brand Identity · Illustration · Icon Design

Brand Board & Logo Design for Photographer

Retail • Website UX/UI • Interaction Design

Custom Heraldic Wedding Crest — Brand Identity & Illustration Design

Logo Design · Illustration · Brand Board

Photo Tamer — Brand Identity & Website Design for a Photo Archiving Service

Logo Design · Brand Identity · Brand Board & Style Guide · Squarespace Website Design · Business Card Design · Packaging Design

 
Wealth Counsel - UX/UI Responsive Design

Redesigning WealthCounsel’s Public Website for a Modern Legal Audience

Legal • Website UX/UI • Information Strategy

Indiana State University - UX/UI Responsive Product Design

Designing the UI for ISU Community School of the Arts Website

Higher Education • Website UX/UI • Accessibility Focus

Rebuilding MJ Insurance’s Website for Responsiveness & Accessibility Compliance

Insurance • Website UX/UI • Accessibility

LAJHealth: Reimagining Senior Care

Healthcare • Website UX/UI • Patient‑Centered Content

 

Highland Sanitation: A Task-First Website for a Community-First Brand

Public Sector • Website UX/UI • Content Prioritization

Veritas Realty - Branding and Website Design

Branding & UX/UI Design for Veritas Commercial Real Estate

Real Estate • Website UX/UI • Brand Design

Cahill Financial Advisors

Financial Services • Website UX/UI • Brand & Visual Design • Information Architecture

First 5 California - UX/UI Responsive Web Design

Designing a Responsive Parenting Resource for First 5 California

Nonprofit • UX/UI Design • Accessibility

 

IIDA Northland – Editorial-Inspired, Accessible Web Redesign

Professional Org · Website UX/UI · Accessibility

Designing the UX/UI for the Sane Solution Member Portal

SaaS · Member Portal UX/UI · User Flows

Optimizing the CICP See Yourself IN Website for Engagement and Conversion

Nonprofit · Website UX/UI · Content Strategy

Bringing “Indy’s Backyard” to Life: Digital Advertising for White River State Park

Public Sector · Campaign Creative · Digital Experience

 

Atara Bella Skin Care + Beauty

Logo Design · Visual Brand Identity · Packaging Design

 

Inspired by what you see? Let’s talk about your project.